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Tuesday March 21 2023

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    eco-labels

    Supermarket food could soon carry eco-labels, says study

    The “Inflation Reduction Act” marks a new chapter for America’s climate policy. Pic: PA

    New US act encourages low-carbon purchases

    Economist chart: Sources: UN Comtrade; UN joint coordination centre; Ukrainian

    Nine cargo ships have left Ukraine

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    Smog is so bad in Delhi at times that the government has closed elementary schools. Sajjad Hussain/AFP via Getty Images

    The UN just declared a universal human right to a healthy, sustainable environment

    carbon-neutral eggs

    Hens fed insects to lay carbon-neutral eggs

    Oleksiy Vadatursky was worth $450m (£369m), according to a 2020 estimate by Forbes

    Ukraine grain tycoon killed in Russian shelling

    General Assembly Meets on Peacebuilding and Human Rights. Photo by UN

    UN right to a healthy environment “is ammunition for campaigners”

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    Ukraine war: Grain exports could restart ‘within days’

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    Supermarket food could soon carry eco-labels, says study

    The “Inflation Reduction Act” marks a new chapter for America’s climate policy. Pic: PA

    New US act encourages low-carbon purchases

    Economist chart: Sources: UN Comtrade; UN joint coordination centre; Ukrainian

    Nine cargo ships have left Ukraine

    Smog is so bad in Delhi at times that the government has closed elementary schools. Sajjad Hussain/AFP via Getty Images

    The UN just declared a universal human right to a healthy, sustainable environment

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    Hens fed insects to lay carbon-neutral eggs

    Oleksiy Vadatursky was worth $450m (£369m), according to a 2020 estimate by Forbes

    Ukraine grain tycoon killed in Russian shelling

    General Assembly Meets on Peacebuilding and Human Rights. Photo by UN

    UN right to a healthy environment “is ammunition for campaigners”

    Grain exports

    Ukraine war: Grain exports could restart ‘within days’

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    In northern Tanzania, the government is trying to evict thousands of Maasai

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    New US act encourages low-carbon purchases

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    Nine cargo ships have left Ukraine

    Indigenous communities are raising awareness about how the proposed lithium mine at Peehee Mu'huh (Thacker Pass), NV, will impact their ancestral burial grounds, water resources, and wildlife. Photo by Chanda Callao/ @Peopleofredmountain.

    Free, prior and informed consent required as clean energy threatens Indigenous Peoples

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    The UN just declared a universal human right to a healthy, sustainable environment

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    Oleksiy Vadatursky was worth $450m (£369m), according to a 2020 estimate by Forbes

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    General Assembly Meets on Peacebuilding and Human Rights. Photo by UN

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Home Topics Governance

Food giants join anti-hate Facebook boycott

"There is no place for racism in the world and there is no place for racism on social media"

by Lise Colyer
June 29, 2020
in Business
Reading Time: 2 mins read
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PepsiCo may join Facebook advertising boycott

James Quincey, Chairman and CEO of The Coca-Cola Company

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It’s rumoured that PepsiCo will join some of the largest food and beverage multinationals in a Facebook advertising boycott.

Coca-Cola, Unilever, Starbucks, Diageo and The Hershey Company have joined around 160 companies in halting Facebook ads amid concerns about misinformation and hate speech on the platform.

According to reports around 80% of Facebook revenues are from ads and at least one quarter of that comes from companies such as Unilever and Coca-Cola. Facebook shares fell roughly 1% today, after an 8.3% slide on Friday. The two-day decline means roughly US$60 billion has been erased from Facebook’s market value.

The boycott campaign was launched by Free Press and Common Sense, along with US civil rights groups Color of Change and the Anti-Defamation League, following global protests against systemic racism after the deaths of George Floyd, Breonna Taylor and others. The campaign aims to ensure that the social network implements stricter measures to combat hateful and racist content on its platforms.

The organisers have now pledged to take the boycott campaign beyond the United States and into Europe.

“Continuing to advertise on these platforms at this time would not add value to people and society”

Unilever’s 400 brands include hundreds of food products, including Ben & Jerry’s ice cream and Hellmann’s mayonnaise. Its leaders have spoken out in the past against unreliable and unscrupulous platforms and ad players using computerised bots to inflate viewing figures.

Before retiring last year, Unilever’s then CMO Keith Weed said internet advertising needed to be cleaned up, and pledged to pull investment from digital platforms that failed to tackle issues such as toxic content and fake news, in the hope of reducing ad fraud and improving brand safety and quality of online traffic.

Unilever’s marketing spend worldwide was US$8.88 billion in 2019 and in the past Keith Weed has said around 50% of marketing spend in the US was on digital platforms.

On Friday the company issued a statement saying, “We have decided that starting now through at least the end of the year, we will not run brand advertising in social media newsfeed platforms Facebook, Instagram and Twitter in the US. Continuing to advertise on these platforms at this time would not add value to people and society…

“We will maintain our total planned media investment in the U.S. by shifting to other media.”

James Quincey, Chairman and CEO of The Coca-Cola Company said, “We expect greater accountability and transparency from our social media partners… There is no place for racism in the world and there is no place for racism on social media. The Coca-Cola Company will pause paid advertising on all social media platforms globally for at least 30 days.”

Further Reading

  • Unilever investors fear nutritional “regulatory and reputational risks”

  • Hard bargains as European retailers take on food giants

  • Vilsack: we must redress systematic racism against black farmers

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Lise Colyer is a founding editor of Quota. She seeks to improve food systems by communicating effectively across the business, policy and research sectors. Contact LiseColyer@quota.media.

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